Naming and branding an innovative start-up in the home decor sector
An authentically Indian brand, Indian Reverie offers a range of hand-crafted homeware and decor products. Brought to the local market by Indian Artwares - a reputed export house with over 40 years of experience supplying to Europe and North America - the brand's tasteful offering represents a commitment to quality and value.
Our brand strategy team has played a critical part in launching Indian Reverie in stores in Mumbai, from creating the communication strategy and design materials to developing the unique gifting concept for the brand.
A comprehensive digital strategy was implemented including design for the brand's online store indianreverie.com
Our role: Naming, Branding, Visual Identity, Brand Communications, Packaging